NewGround

NewGround Honored At National Press Club

Posted By: Amy Smith

On April 16, 2013 NewGround was honored with a ClearMark award at the National Press Club in Washington, D.C. It recognized clear presentation of a complex topic—in this case, the purpose and function of a land trust. The 48-page magazine developed for Mississippi Valley Conservancy tells the Conservancy’s story and is used as a tool to engage people in protection of working lands and native habitats.

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On the Street

Soil Profile
August 2015
Soil Profile
Northfield, Minnesota

Poster | KennedyPrints!
September 2014
Poster | KennedyPrints!
UW-Madison Library

Mississippi River, La Crosse, WI
October 2013
Mississippi River
La Crosse, WI

Rain Gardens, Washington DC
April 2013
Rain Gardens, EPA Washington DC

Women's Suffrage Banner
April 2013
Suffrage Banner, DAR
Washington DC

Conserved
March 2013
Conserved
La Crosse, Wisc.

Natives In City, Western Technical College
October 2012
Natives In City
Western Tech College

Green Alley, Detroit, MI
August 2012
Green Alley
Detroit, Mich.

    • Newground Clearly Presents Issues    |   Mississippi Valley Conservancy has permanently protected more than 16,000 acres in Wisconsin. NewGround developed an award-winning magazine, other publications and consulted for strategic outreach.
    • NewGround Connects People    |   During Watershed Restoration and Protection Strategies (WRAPS) development, three Winona, Minn. citizen summits drew 100+ people each. NewGround played a central role in planning, organizing, promoting, hosting, and reporting on the events.
    • Newground Positions Organizations    |   Fishers & Farmers Partnership For the Upper Mississippi River Basin reduces erosion and nutrient runoff in the Midwest. NewGround interviewed stakeholders, contributed to a strategic plan, obtained funding, and developed identity and outreach tools.
    • Newground Mentors Leaders    |   Client Ohio River Basin Fish Habitat Partnership took time to understand opportunities and priorities in their complex region. NewGround facilitated a "meeting of the minds" and taught communications basics.
    • NewGround Educates    |   La Crosse Urban Stormwater Group educates to protect the Mississippi River from polluted runoff. NewGround developed its stormwater management learning site at Habitat For Humanity ReStore, engaged media, and involved citizens in construction.
    • NewGround Develops Strategy    |   Sara Lubinski's exhibit River Sojourn: A Painter's Portfolio of the Mississippi River Blufflands launched in 2014. NewGround developed outreach strategy, blog, and prospectus; secured bookings with museums; and developed relationships with conservation and funding partners.    
    • NewGround Builds Participation    |   Eagle Bluff Environmental Learning Center and Eagle Bluff Skills School serve 22,000 people annually. Strong leadership and professional staff are growing that number with branding and production support from NewGround.

    Learn how people like you are connecting for community action.

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